House organ
Browse the company’s house organ
The corporate press originated as a tool of information, engagement and training for the employee community, a means of enhancing corporate relations that has made many company magazines and newsletters a valuable source for documenting everyday work in the company. Another important role played historically by house organs concerns the construction of the public image of companies.
Throughout its history, Bracco has published three house organs: the Notiziario Bracco (1962-1969), Bracco 3 (1967-1970) and bracco.com (1998-2007).
And here is from the lively words of Dr Fulvio Bracco speaking about the birth of the company’s first house organ:
‘With this first issue, the ‘Notiziario Bracco” is born, the magazine of social information dedicated to Company employees. It is important for everyone to get to know each other and the Company they are part of and work for. It is my intention to make all employees more familiar through this publication with the environment in which they work, the life of the Company and all the events connected with it”.
